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Reaching the number one spot on Amazon and Groupon was no easy task, but designing an exciting product that resonated with the consumer base was effective in achieving this task. The Wallet Ninja project started out small five years ago and has risen to the top of significant E-Commerce sites with constant revisions and line extensions now numbering over twelve unique products. I have also come aboard this brand in a sales capacity and represent roughly 20,000 units per month in sales to my distributors in over 1,000 stores. This little pocket Ninja tool has sold over 30 million units worldwide.