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Nestlé Nescafé
Award winning Marketing campaign Creative Direction, Illustration and Packaging Design for Nestlé's Necafé coffee consumer packaged goods brand.
Written By Scott Luscombe
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Nestlé Nescafé Brand Identity Design, Graphic Design, Print Design and Creative Direction by Scott Luscombe Creatibly
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Creating the “Something New is Brewing” campaign for Nestlé® Nescafé® brand of coffees resulted in an incredible increase in sales. Their coffee division hadn’t had an upgrade in many years, and I was tasked with building out the new campaign. This involved creating both the visual elements, Nescafé packaging, packaging production, business partnerships, and client facing presentations. This created an extremely effective campaign that won packaging and print design awards and leads to a massive boost in sales for Nescafé®.
Nestlé Nescafé Brand Identity Design, Graphic Design, Print Design and Creative Direction by Scott Luscombe Creatibly
