Frequently Asked Questions

1. What exactly do you do?

I wear many hats but the one focus of my business revolves around building client brands from scratch. This process travels through concept to prototyping and finally to manufacturing. From there I develop the marketing and sales strategy based on your business goals and build the e-commerce platform to allow you to achieve those goals. Once the brand is established I also build distributor relationships and act as a sales and marketing manager for your brand.

The second focus of my business is ongoing support for my clients. Many of my clients have been with me for many years and I pride myself on the relationships I've built. By building your brand, manufacturing it, and marketing it, your success becomes my success as my manufacturing facility only exists because my clients have become wildly successful.

2. How much work does it take to build a brand from scratch?

If your goal is to supplement your income with a small brand that has sales up to $4,000/month then your ongoing workload can be as little as 10 hours per week.

If your goal is to build up a brand that will support you full time with sales up to $10,000/month then you are looking at 20-30 hours per week.

Goals above these levels require dedication and commitment, my advice to my clients is always to be realistic with their expectations. There are no single aspects of a business that will make it successful. Your success will be a combination of passion, commitment and hard work while focusing on only what works.

3. How much does it cost to build a brand?

Brands that I build typically require a total of $10,000-50,000 to build from the ground up. That range exists because some businesses require only one product or service to be successful and others require a catalog of products and services.

4. What if I want to build up my business piece by piece?

This is absolutely an option, I have a complete menu of services that can lead to a well built brand.

5. What if I just want a logo tweak or a new website?

I specialize in supporting my clients over the long run, once their brands are built there are constant upgrades, changes and line extensions to be produced. You will receive the same care and attention regardless of whether you need a 1 hour logo tweak or 500 hours of brand building.

6. Can I call you to talk about my idea?

Of course! Your initial consultation with me is free and you can schedule it here.

7. I'm worried that my idea will be copied, how do you stop this?

By being your one contact point from design to manufacturing there are no leaks. I will never shop your idea around to other vendors or risk the exposure of your idea to unscrupulous manufacturers. All design, engineering and manufacturing is done in-house. By keeping my process in one place I can assure you that your idea is safe with me.